A brand new version of the mobile internet site builder, Wapple Canvas, has been released.
The new platform is intended to build on its award-winning predecessor, and bring a new heightened degree of accessibility and functionality.
The new version of Wapple is also being released with an entourage of Wapple Expansion packs, which add a range of more specific content to the web-builder, such as content stores, classified ads, news sites, and mobile advertising.
Co-founder and Business Development Director at Wapple, Anne Thomas, spoke on the new release and mobile internet usage at large.
Thomas stated that even though this market is growing rapidly, there are many companies that are yet to come up to speed with new developments in this area, especially in terms of having sites specifically for mobile internet usage.
Wapple is designed to counter this by being made intuitively and aimed at a broad range of users, including even those with no former web-design experience.
Wapple Canvas starts off with the basics needed for creating a mobile internet site, and is intended for small businesses.
There are a range of expansions to the base program which can tailor it to the specific needs of a variety of business types.
All sites created using the Wapple platform are accessible from anywhere in the world and on any device net-connected.
What makes Wapple stand out is that, along with being accessible on any type of device, it actually optimises this with the use of Wapple’s Device Profiler system.
This feature automatically detects the device being used to access the site, and alters the site to enable the best experience possible. Wapple also ensures all newly released, net-connectible devices are supported.
Wapple is considered by many to be the most realised mobile site building platform, and has full CMS capability in-built.
Many mobile billing applications are also included in the Wapple Canvas package, including PayForIt, MIGPay, MXTelecom, 2Ergo and the Bango.
At this stage, the purchase of a Wapple Canvas Business Starter Pack license costs £15 per month, or you have the option of it being totally ad-funded which will include banners for content-appropriate third parties.
The new version of Wapple Canvas will be on show at CTIA’s M-tertainment Pavilion.
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